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Alumnus profile: Jérémy Voisin
Jeremy Voisin from France completed an MSc in Wine Management in 2013.
"The best birthday present" : Jérémy Voisin registered his wine trading company on his 23rd birthday.

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It was on the first day of his work placement at a wine merchant's in Beaune that this Dijonnais realised that wine was going to be his future. Having completed the first half of the Grande Ecole programme at Burgundy School of Business followed by his placement year, he decided to enrol in the MSc in Wine Management.
2012 saw the inauguration of the programme and a part of the attraction for Jérémy was to be one of the first to graduate.
He decided to create his company just before returning to his studies because he saw the programme as a good opportunity to build up his network. During the tastings on wine estates and at trade fairs he created partnerships with the wine producers he met. Today his company has exceeded his own expectations for its growth and he has hired his first employee.
Love of the product he sells is a driving force. "Wine is about pleasure and sharing. The world of wine is a convivial environment that sells a dream. The product is complex, changes constantly and is vibrant," he explains.
He has a preference for Burgundy wine because of the diversity of its products and the uniqueness of its aromas. It is wine that has an 'elegance and finesse' specific to the region, with its small plots and varied microclimates.
Although Jérémy is a local, his family has no affiliation to the wine industry.  He has had to work hard to be accepted into a milieu closed to the unambitious and the ignorant. It is satisfying, he explains, to have made a place for himself in the sector.
He hopes to expand his business rapidly and believes there is a lot of room for development at the national level. By cutting his profit margin, he has already made inroads into other regional markets, giving competitors a run for their money.
"To start your own company in the wine industry you need skills, knowledge, a network and a cash flow," he maintains. He started with very low overheads: €300 a month excluding tax, to be exact. Recently he invested in a new truck. "With growth, the company structures itself."
For the moment, all the profits he makes are fed back into the company but, with his passion and ambition, the owner and associate manager of Bourgogne, Terroirs et Traditions will undoubtedly become a player.
Who? Jérémy Voisin
What programme? MSc in Wine Management
When? 2012 – 2013
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Alumnus profile: Allard Nooitgedagt
Allard Nooitgedagt from the Netherlands completed an MSc in Wine Business in 2010.
Today he is the founder and managing partner of Nowinex Wine Merchants in the Amsterdam Area

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"The Burgundy School of Business is part of the prestigious Grandes Ecoles group. The School is located in the centre of Dijon, the capital of Burgundy, where some of the best wines in the world are produced. This is one of the reasons why the MSc Wine Business Programme perfectly fits the ambitions of those who want to create opportunities for themselves and are seeking managerial positions in the wine sector.
For me, certain epiphanies related to the beauty of wine, a job distributing wine for student parties during my studies in Holland and studying business administration led me to choose this programme. The possibility of combining my commercial orientation and my love of wine with the goal of becoming a professional in the international wine industry was perfect. The attention afforded to me as an individual student, from the application process to graduation, was very good. The programme deals with many aspects of the wine industry from an academic and commercial point of view. I like the fact that the classes are small and interactive and my classmates ambitious, making for a great opportunity to discuss one's own beliefs and ideas. The professors come from an international network. With the technology of web conferences, there are lectures from experts all around the world.
As the entire programme is in English, it's a great opportunity to follow French classes too (at different levels) to help you learn the language fast. 'Good wine needs no bush' is a famous quote from William Shakespeare, but is it? Is having a good product enough? How does the consumer make his or her choice in buying wine? How does one attract new consumers?
These are some questions that are dealt with to provide insight into the market. […]
If you want to live in the beautiful capital of Burgundy, learn about and taste wine, meet people from all around the world, create an international network, learn new languages or improve old ones, study at a very professional business school and become a professional with a Master's degree in a fascinating industry - and have a fun time doing it - this is your chance!"